I don’t do fashion shoots. That is, unless a friend asks me, and in this case a friend asked me. Catherine wanted to have her NILI slow thread brand show-cased for her website. At the time, NILI worked with women in Iran, who wove, sewed and knitted according to Catherine’s fashion ideas. NILI was created as a fair-trade project, to help Iranian handicraft producers and women all over the country sell their products in-country and abroad. 

Since NILI was a startup, our models were also our friends and family members. There was Catherine herself, our friend Petra, as well as Georgina and Madelene from the Nitzsche clan. The images were not meant to sell product but rather to convey the breadth of materials that were used and what could be done with the finished items. Here, however, I only include images that show both - the potential users as well as the product. After all, it was a family project, in the true sense of the word.